Uncle Steve, Terminator is not coming (yet)

Let's find out how we actually use AI

Author

Alec Beglarian
November 12, 2025

LinkedIn influencers can’t stop talking about it, every software is now the “AI tool for XYZ”, your Uncle Steve thinks Terminator is coming (LOL) — but how are lifecycle marketers actually using AI day-to-day? 

To get to the bottom of it, my friends at Customer.io are polling EmailMastery subscribers for a report they are compiling on:

  • Use cases: Is AI still just for copywriting…or more?

  • Tech: Which AI tools are your go-tos?

  • Magic wand: If you had one wish…

Best,
Alec

P.S. What’s in it for you?

Complete the survey by Nov 14th and you’ll get a $25 DoorDash + a personalized analysis of how your AI & lifecycle responses stack up to your peers.